Managing Marketing: Realising The Full Value Of Customer Experience With AI (Artificial Intelligence)

Mercer Bell is a customer experience agency. Technically, we were the first in this market as far as being a trademark CX agency. What does that mean nowadays? Nowadays it's a really big complicated broad church of things we do for our clients, including working with aspects of AI. That is everything from deploying it for our clients on an ongoing basis, helping clients message features of artificial intelligence to their clients, and then actually building bespoke things, particularly in the machine learning space for our clients on an ongoing basis.