10 simple tips on bot strategy and design

At our recent bots, ai & messaging meetup we talked through our thoughts on simplifying the bot strategy and design process -- from objectives to conversation trees and beyond. Here is a roundup of our latest thoughts on designing and building effective messaging applications, bots and more. The first step in the bot planning process is deciding what the bot will do for the bot's creator, and what it will do for the bot's users. There's no point in in making something no-one will want to use, and no point in making something that does nothing for your business. So define both sets of objectives clearly and look for how these could overlap within a messaging application.