Haitham Al-Beik, CEO & Co-Founder of Wings – Interview Series

Haitham Al-Beik is the CEO and Founder of Wings, an emerging startup producing autonomous foodservice businesses designed with proprietary, purpose-built "HiveRobotics" and intuitive end-to-end experiences without human intervention. Could you share the genesis story behind Wings? Wings began as a fundamental research and development lab to address the complexities and frictions of the services industry. The industry has grown more labor intensive, surrounded by non-cohesive, vendor-driven components on non-standard logistics and operations, diminishing the industry's creative potential and resulting in no innovation or increase in entrepreneurship. The barrier to entry has only become higher and more complex for any individual to enter the space regardless of their experience or intended sector.