Big Data, Meet Dynamic Semantic Publishing: Altering the Media & Publishing Landscape

How many times a day do we ourselves, or hear someone else, utter the phrase "Google it"? It's hard to imagine that a phrase so ubiquitous and universally understood has been around for less than two decades. The word "Google" has become synonymous with online search, and when we think about why this, it's because Google yields the most relevant, comprehensive results, quickly. Essentially, it has changed the way we find and interact with content and information. We've seen the cultural effect Google has had on search and discovery on a broad level, but consider the implications for online media and publishing organizations interested in honing these same powerful search and discovery capabilities, a process referred to as dynamic semantic publishing.