Podcast: Attention shoppers–you're being tracked

In some stores, sophisticated systems are tracking customers in almost every imaginable way, from recognizing their faces to gauging their age, their mood, and virtually gussying them up with makeup. The systems rarely ask for people's permission, and for the most part they don't have to. In our season 1 finale, we look at the explosion of AI and face recognition technologies in retail spaces, and what it means for the future of shopping. This episode was reported and produced by Jennifer Strong, Anthony Green, Tate Ryan-Mosley, Emma Cillekens and Karen Hao. Strong: Retailers have been using face recognition and AI tracking technologies for years. And what if you could know about the presence of violent criminals before they act? With Face First you can stop crime before it starts.] It detects faces, voices, objects and claims it can analyze behavior. But face recognition systems have a well-documented history of misidentifying women and people of color. And they're trying to sell it and impose it on the entirety of the country?] Strong: This is Representative Alexandria Ocasio-Cortez at a 2019 congressional hearing on facial recognition.