Oracle Opens Retail Innovation and Technology Center in Portugal

Competition to build retail mindshare and customer loyalty has never been more fierce. Brands must continually evolve their products and deliver a personalized approach to win the hearts and minds of customers. Delivering the technology that helps them do exactly that, Portugal Country Leader Bruno Morais, and Mike Webster, senior vice president and general manager Oracle Retail, unveiled a new Innovation and Technology Center in Porto. The center will focus initially on delivering breakthrough retail innovations leveraging the latest technologies, including artificial intelligence and machine learning. "Oracle Portugal is delighted to see Oracle's Global Retail business unit's commitment to and investment in people and technologies in Porto. Similarly, we are delighted to contribute to the development of Porto through the creation of this global technology and innovation hub," said Morais.