How Machine Learning Is Revolutionizing the App Industry

Machine learning (ML), a subset of artificial intelligence, is shaping and facilitating the way we live, work, communicate, and travel. It is influencing our everyday lives and the decisions we make. As per USA Today, nearly 70% of Americans use digital assistants on their mobile phones every day, and the number is on the constant rise. In today's digital world, machine learning or AI is changing the game for app marketers and assisting them in designing feature-packed apps. The rise of ML technology has been revolutionary and will continue to bring various improvements to the app industry.