6 Ways Companies Can Leverage Machine Learning Algorithms

No longer the exclusive domain of data-reliant businesses like Google, Microsoft, and Amazon, Machine learning has been making its way to the masses as an essential approach to data. Today, machine learning is understood and accepted by a more mainstream audience, and has become a measurable driver for big business both on and offline. There are three key reasons why machine learning has become one ofthe top 10 strategic technology trendsthat will shape digital business opportunities through 2020. First, the volume of data companies now collect is so massive that many struggle to make sense of it. Machine learning allows companies to take advantage of the information they already have.