Why Your Business Should Be Using Chatbots

AI-driven bots that interact with customers to find what they're looking for are increasingly delivering the goods for businesses and consumers alike. Thanks to their ability to respond instantly and around the clock, they can offer a competitive advantage, while simultaneously helping to lower staffing costs. Their interactivity means they can provide valuable information to potential or existing customers on demand, 24/7. By finding out what customers are looking for, businesses can adjust their more valuable support resources to prioritize more lucrative or complicated tasks. Gartner predicts that 85% of all customer interaction will need no human input by 2020 and chatbots are beginning to move beyond customer service and into marketing.