AI Optimization Increases Amazon Sales

Even pre-pandemic, Amazon was an ecommerce giant like no other. You could find practically anything on the platform and have it delivered straight to your door. Cut to a nearly-post-pandemic reality, and Amazon has become bigger and more competitive than ever. FBA sellers are rapidly multiplying, and as the competition gets fiercer, standing out becomes far more difficult. In the world of marketing and advertising, artificial intelligence has been thriving as well.