How AI Innovations Are Influencing All Aspects of Marketing

Today artificial intelligence (AI) still sounds like something out of a sci-fi movie, but it's undoubtedly real. AI is leaving its footprint in practically every industry, and marketing has been no exception. In this article, you'll discover how AI is changing marketing, and several ways organizations are using the technology to grow. Artificial Intelligence refers to any system able to perform tasks that would typically require human intelligence. AI can also do things that humans can't, such as mind-reading, and if you feel that's a bit problematic, you're not alone.