Deep Fakes will make judging real and fake stories a matter of pure trust

Disinformation and Fake News are hardly anything new but the power of both is increasing exponentially because of the power of social media. Websites like Twitter and Facebook serve up information, images and events based on what they know about our likes, dislikes and desires, thereby supporting our prejudices and undermining open and tolerant debate. But Fake News is yesterday's news. Deep Fakes is where Fake News might be moving next and Deep Fakes could be have a bigger impact and even harder to spot, address or undermine. Deep Fakes is the use of deep learning – a branch of machine learning or artificial intelligence – to marry digital images with fake or forged audio files.