Alexa Might Not Get Much Smarter Than It Is Right Now

"Hey Alexa, can you make some money?" As reported by The Wall Street Journal, Amazon is aiming to cut costs by slimming down some of its less profitable departments. The big one is Alexa, Amazon's voice assistant software. Despite Alexa's existence inside millions of Echo devices and other smart speakers around the world, the business of building, supporting, and licensing a voice assistant platform has apparently been less profitable than Amazon hoped. Amazon has a couple options here.