Algolia: Only 26% of retailers use AI-optimized search

The Transform Technology Summits start October 13th with Low-Code/No Code: Enabling Enterprise Agility. Four in five (79%) retailers have little or no personalization or recommendation functionality on their commerce site, and only 26% noted the use of AI to optimize search results' relevance. Algolia, which makes an API platform for search and dynamic experiences, revealed its second annual State of Search Report, which includes insights from 900 technical and business decision makers from omnichannel, as well as from digital retailers with global revenues of over $100 million, exploring the current usage, investment, and value of search technologies. The State of Search Report reveals the impact of search on a variety of key areas, including conversion rates, user experiences, demand surges, achieving a headless architecture, and more. The report found that only 13% of retailers claim to offer shoppers an advanced search experience, which would create a clear competitive advantage.