NexTech AR Launches New Artificial Intelligence Division

NexTech AR Solutions (NexTech), a leading provider of virtual and augmented reality (AR) experience technologies and services for virtual and hybrid eCommerce, education, conferences and events announced the creation of its new Artificial Intelligence (AI) division. Through a dedicated initial team of three AI experts focused on enhancing NexTech's AI capabilities, the company aims to gain a competitive edge and create new portfolio offerings to complement its AR; streamlining operations for clients while tapping into a market that is expected to surpass $300 billion in revenues by 2024. NexTech's Mirjana Prpa, AR Product Manager, and the new head of the AI division, will drive efforts to identify, develop and deploy AI capabilities within the Company's existing AR technology and virtual experience portfolio. She will lead a growing team that will include new AI experts and a substantial number of interns. The NexTech AI program plans to create automation within the AR content creation space in order to build a self-service AR platform that easily works for everyone, turning everyone into AR creators.