Making Choices With Data And AI

This is a story about how something I learned on a routine plane journey changed my understanding of how we should use artificial intelligence (AI) in the workplace -- why we should use it to support human decision making. Humans need help to make good choices. We respond to context and to our own unconscious bias as much as to data. Presenting people with facts often isn't enough; they need something called "choice architecture" to help to nudge them toward the logical next step. Here is an example from my own experience of choice depending on context.