Strong AI is a Design Problem

"Design" probably brings to mind various professions dealing with design of form, such as industrial design, graphic design and interior design. But the term design is also used in other form-creation disciplines, such as architecture and software-related technology. In technology, you have user interface design, interaction design and user experience design. I do not often encounter software engineers self-styled as "designers." However, when I hang out with people in the various related disciplines of user experience, calling oneself a "designer" is perfectly fine -- there is an atmosphere of design of form.