Spotify to distinguish AI artists from real people and block them from some playlists

AI-generated artists will be labelled as an'AI persona' on their profile, in search and in track listings. AI-generated artists will be labelled as an'AI persona' on their profile, in search and in track listings. Music streaming platform creates'AI persona' label that will appear on profiles and track listings in crackdown on fake performers Spotify is to label AI artists and exclude them from algorithm recommendations as part of a crackdown on fake performers. The world's largest music streaming platform is creating a label for AI-generated artist identities called "AI personas" that will appear on the artist profile and on track listings on playlists. It means that from next month AI-generated artists such as the Velvet Sundown will carry the persona label and will be blocked from personalised recommendations by default.