stc Implements AI-based Cognitive Software Solution from Ericsson to Improve CX

The Cognitive Software leverages automation, big data scalability, speed, accuracy, and consistency for improved network optimization. The AI-based Cognitive Software solution also contributes to reducing carbon dioxide emissions from operational activities, for example, through the use of virtual drive-testing and remote automatic spectrum analysis. Additionally, stc Group has deployed 5G AI root-cause analysis capabilities to enable a better 5G experience for its subscribers. This future-proof deployment enables stc Group to leverage the Ericsson Performance Optimizers portfolio for surgical optimization analysis and recommendation. Ericsson Performance Optimizers use digital twin technology and advanced AI techniques like deep reinforcement learning and expert recommender systems to proactively provide mobile network optimization recommendations and resolve specific network performance issues, enabling a superior subscriber experience, while reducing operating costs.