One of UK's Largest Retailer M & S to Use AI to Replace Call Center Staff

Artificial intelligence is rumored to be the next global technological revolution. Currently, it appears to have penetrated into various industries across the globe and is expected to soon change how human live, interact, work, and receive services among other benefits. Also, this groundbreaking is proving to be quite useful in carrying out mundane tasks in various companies in a bid to allow human experts to deal with more important jobs. For instance, Mark & Spencer (M&S) is substituting call center staff with an AI-driven chatbot, which is made to rapidly handle customer complaints. For this undertaking, Mark & Spencer will utilize software from various technology companies including Google and Twillo in an effort of automating its calls' routing.