How can AR and AI enhance the retail experience?

Over the next 12 months, Artificial Intelligence (AI) and Augmented Reality (AR) look set to make a huge explosion into the mainstream. We've already seen the launch of various smart virtual assistants, such as Alexa, Amazon's Echo and Google Home, with four million people already having adopted a device in the UK. And Apple is due to join the voice-activated assistant space with its HomePod device that will be released towards the end of this year. Recently, there has been a lot of conversation around how these developing technologies could change the way we shop. With the rise of mobile shopping, the way we make purchases has been quickly evolving.