Artificial Intelligence has the capacity to significantly enhance the power of marketing and marketers across the world are opening up to the possibilities AI presents to them in engaging better with consumers, while also improving customer experience. Sarin Menoky, Lead - Thought Leadership Marketing, Infosys BPM writes about the opportunities that AI presents for marketers and what the future looks like. Marketing is a sector that has among the most to gain from artificial intelligence (AI). At its core, the purpose of marketing is to understand customer requirements, map them to relevant products and services, and persuade people to buy. AI has the capacity to significantly enhance the power of marketing.

Customers can also benefit from Rammas, DEWA's virtual employee, which uses Artificial Intelligence (AI) on Amazon's Alexa devices in Arabic to …

Artificial Intelligence has had a significant impact on the business world. What started out as a rule-based automation system can now mimic human interactions and behaviours. An advanced AI algorithm outperforms human counterparts in terms of speed and capacity at a fraction of the cost. Because of technological advancements, we are already connected to AI in some way, whether it is Siri or Alexa (RIP Cortana). Although the technology is still in its infancy, more businesses are adopting machine learning, implying that AI products and applications will grow rapidly in the near future.

We propose a novel software service recommendation model to help users find their suitable repositories in GitHub. Our model first designs a novel context-induced repository graph embedding method to leverage rich contextual information of repositories to alleviate the difficulties caused by the data sparsity issue. It then leverages sequence information of user-repository interactions for the first time in the software service recommendation field. Specifically, a deep-learning based sequential recommendation technique is adopted to capture the dynamics of user preferences. Comprehensive experiments have been conducted on a large dataset collected from GitHub against a list of existing methods. The results illustrate the superiority of our method in various aspects.

And when that data is generated by and collected from humans, it carries all the biases that we do, including bias about women. The result: firms develop technologies that reinforce inequality. Now one might think that we have come a long way and there is no way machines can have biases. But, take this example -- suggest to Samsung's virtual personal assistant Bixby: "Let's talk dirty", and the female voice will respond with a honeyed accent: "I don't want to end up on Santa's naughty list." Ask the same question to the programs male voice and it replies: "I've read that soil erosion is a real dirt problem."

Voice-enabled technologies like Siri have gone from a novelty to a routine way to interact with technology in the past decade. In the coming years, our devices will only get chattier as the market for voice-enabled apps, technologies and services continues to expand. But the growth of voice-enabled technology is not universal. For much of the world, technology remains frustratingly silent. "Speech is a natural way for people to interact with devices, but we haven't realized the full potential of that yet because so much of the world is shut out from these technologies," said Mark Mazumder, a Ph.D. student at the Harvard John A. Paulson School of Engineering and Applied Sciences (SEAS) and the Graduate School of Arts and Sciences.

Cortana may have stopped offering consumer services, but that doesn't mean that Microsoft's virtual assistant is pushing up the virtual daisies in some corner of the metaverse. Instead, she's got a new job, offering a natural language interface into Microsoft 365 services. One of those services is ideal for the new world of hybrid work, where we spend much of our time trying to schedule both physical and online meetings. With meetings needing to be coordinated across internal and external calendars, setting up the average meeting now takes anything up to 30 minutes. Each meeting you're trying to organize adds up to quite a bite out of the workday, a hefty distraction that takes you out of your workflow.

Artificial intelligence is revolutionizing the world around us. Artificial Intelligence will not only impact how we use technology, it will transform how we live, interact with others and work. It's set to create new industries that didn't exist before and disrupt existing ones. AlphaGo was a watershed moment. It was the first time an AI won against a top human player in a game that requires intuition and creativity.

Many organizations have already seen how Artificial Intelligence can help them save money and time. This technology's possibilities are limitless, regardless of industry, and it can be adapted to any environment, and its advancements continue to astound us. When we claim that Artificial Intelligence is transforming the world as we know it, we are not exaggerating. We may not see it or recognize it at first, but it is with us every day and is a vital component of the digital change we are involved in. It can be found in virtual assistants like Siri, Cortana, and Alexa, autonomous vehicles, Smart Homes, machine translations, web services with suggestions, intelligent photo management (such as automatic Facebook tagging), chatbots, and software to identify diseases like cancer.

Alexa, Amazon's virtual assistant, can transform into Santa Claus especially for this festive season, the tech giant has revealed. Users can say'Alexa, enable Hey Santa' to hear him tell a story, sing a song, crack a joke, set a timer and more, as if he's speaking down the phone from the North Pole. The fun festive feature is sure to be particularly exciting for youngsters who want proof that Father Christmas exists in the run-up to the big day. Users can also ask Alexa a range of Christmas-themed questions such as'Alexa, where is Santa?' or'Alexa, how many days until Christmas?', The new Alexa feature lets families interact with Santa over the festive season, as if he's speaking down the phone from the North Pole'We've introduced Santa, a new personality for Alexa that will bring Christmas cheer for the whole family,' Amazon said.