Ahead of the hit show's finale, cocreators Paul W. Downs and Lucia Aniello talk about media consolidation, the perils of censorship, and why they find AI "deeply disturbing." If you're a WIRED reader who uses AI in any creative context, I'd suggest staying far, far away from anyone involved in the TV show . In an interview earlier this year, actor Hannah Einbinder (who plays young comedy writer Ava Daniels on the show) described AI creators as "losers," "not artists," and "not special." In a wide-ranging conversation for ahead of the series finale on HBO Max, Paul W. Downs and Lucia Aniello were resolute about the value of human creativity--and what can be lost when AI enters the picture. If their work on is any indication, Downs and Aniello (along with their third cocreator, Jen Statsky) would be wise to stick with the tough, tiring, absolutely-no-shortcuts approach they take to making entertainment. Across five excellent seasons--if you haven't seen the show, I really do recommend it-- has been praised for its sharp writing and wit, and its thoughtful portrayal of Deborah Vance and Ava's complex, constantly evolving relationship. The show has also acted as something of a mirror for the real-world entertainment industry, weaving in plotlines that tackle everything from media consolidation to corporate censorship to, yes, artificial intelligence. The show's cast and creators have been on a media whirlwind as it all comes to an end. When they came knocking on WIRED's door, we jumped at the chance to chat, and I was lucky enough to spend an hour with Downs and Aniello--both WIRED subscribers, much to my delight--earlier this month. KATIE DRUMMOND: Lucia Aniello and Paul Downs, who I just learned are married, congratulations and welcome to . You should have been there. You should have been there. Ugh, why didn't we bring you? We are going to renew for our 10-year at the same place though. Lucia was born in Italy, so it was closer to a lot of family. And you were married in what year? You have time to find your look. A major priority for me in my life is perfecting my look. We do work at Condé Nast, and my boss is Anna Wintour.

Spotify adds'Verified' badges to distinguish human artists from AI Spotify is introducing a'Verified' badge to help users identify when artists on its platform are human, not AI-generated. The world's most-used music streaming service said the'Verified by Spotify' text and green checkmark icon would appear next to artist names when they meet defined standards demonstrating authenticity. This could include having linked social accounts on their artist profile, consistent listener activity or other signals of a real artist behind the profile, the company said, such as merchandise or concert dates. In its blog post, Spotify said more than 99% of the artists listeners actively search for will be verified, representing hundreds of thousands of artists. It said the process would prioritise acts with important contributions to music culture and history, rather than content farms, with the platform rolling out verification and badges over the coming weeks.

Buying Warner Bros. Gives Netflix What It's Always Needed: An Identity The $83 billion deal gives the streamer a century's worth of prestige television and movies, from Batman movies to . It also ends the streaming wars. In a deal to acquire Warner Bros. announced Friday, Netflix will be scooping up HBO's many titles, including Courtesy of HBO Close your eyes, think for a minute, and tell me: What is a Netflix Movie? OK, try again: What is a Netflix Show? Sure, it's easy to rattle off some killer titles--, --but Netflix has never really had a brand identity.

The Netflix and Warner Bros. deal might be great for shareholders, but not for anyone else Hollywood does not need more consolidation. Netflix's $82.7 billion acquisition of Warner Bros. is, in many ways, the last thing a weakened Hollywood needs right now. The industry is still recovering from the COVID-19 pandemic, where theaters were forced to close and audiences became even more comfortable with streaming films at home . The WGA and SAG-AFTRA strikes in 2023, which were driven by legitimate concerns around studio interest in generative AI, delayed production and promotion of many film and TV projects. And the rise of streaming content pushed many media companies towards taking on debt and unwise mergers (see: Warner Bros. Discovery), which led to higher subscription costs, layoffs and production belt-tightening.

"A Minecraft Movie," the big-screen adaptation of the popular video game "Minecraft," has been packing theaters with rowdy kids and teens since its release this month, spurring a social media phenomenon and sparking concern for America's youth. Videos on social media show young theatergoers huge reactions to one key scene, where one of the film's stars, Jack Black, yells out the phrase "Chicken Jockey!" as a small, Frankenstein-looking creature lands on top of a chicken in a boxing ring to face off with co-star Jason Momoa. The scene has prompted excited fans to scream, shout, throw popcorn around, jump up out of their seats, and in one instance in Provo, Utah, toss a live chicken in the air during a screening, according to the Salt Lake Tribune. Springs Cinema & Taphouse in Sandy Springs, Georgia, told FOX 5 Atlanta that its staff has had to clean up popcorn, ICEEs, ketchup and shattered glass. The scene featuring the "Chicken Jockey" in "A Minecraft Movie" has spawned some chaotic movie theater behavior from young audiences. "The movie-going experience has changed a lot since I was younger," Josh Gunderson, director of marketing and events at Oviedo Mall in Florida, told FOX Business.

By any estimation, Minecraft is impossibly successful. The bestselling video game ever, as of last December it had 204 million monthly active players. Since it was first released in 2011, it has generated over 3bn ( 2.3bn) in revenue. What's more, its players have always been eager to demonstrate their fandom outside the boundaries of the game itself. In 2021, YouTube calculated that videos related to the game – tutorials, walk-throughs, homages, parodies – had collectively been viewed 1tn times. In short, it is a phenomenon.

Last year was a challenging one for the games sector, seeing games delayed, studios closed around the world and thousands of layoffs including at Microsoft's Xbox and Sony's PlayStation . Warner Bros Games had big expectations for Suicide Squad: Kill the Justice League but the game was panned by fans and critics. Updates for the game ended in January after weak sales and poor reviews. And last month, the company announced the departure of David Haddad, the chief of the gaming unit, after 12 years. Wider trends in the industry have seen sales struggle as gamers spend less on new games, choosing instead to stick with long-running online games like Fortnite or yearly franchises such as Call of Duty and EA Sports FC.

Arriving at a house in the country, Iris (Sophie Thatcher) isn't sure she is welcome. The owner, Sergey (Rupert Friend), is leery; his wife, Kat (Megan Suri), is unfriendly. It isn't Iris she dislikes, Kat later admits, it is "the idea" of her: she makes her feel redundant. Iris's boyfriend, Josh (Jack Quaid), is patient and encouraging, but even he finds her shyness and clinginess hard to bear. "Go to sleep, Iris," he says, and Iris's eyes roll up inside her head as…