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Embracing automation and maximizing SEO performance - Marketing Land

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Creating an automation strategy should be top of mind in 2019 – indeed, it was identified by 61 percent of marketers as the top priority for optimizing marketing automation efforts in a recent industry survey. Researchers also identified the delivery of personalized content and integration of marketing systems as the most challenging barriers to your success with marketing technology. SEO and Automation is a big part of the solution. Automation is critical in making informed, data-driven decisions in a world in which the amount of data companies are attempting to manage is unprecedented. But we're at the point now where, as marketers have attempted to automate various tasks, many are struggling with unwieldy stacks of different technologies all vying for resources and budget.


4 Key Aspects of a Data Science Project from a Data Science Leader

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There is a tremendous amount of active research in making deep learning models interpretable (e.g., LIME and Layer wise Relevance Propagation). In summary, a high accuracy data science component by itself may not mean much even if it solves a pressing business need. On one extreme, it could be that the data science solution achieves high accuracy at the cost of high compute power or high turnaround time, neither of which are acceptable by the business. On the other extreme, it could be that the component that the end-user interacts with has minimal sensitivity to the errors of the data science component and thus a relatively simpler model would have sufficed the business needs. A good understanding of how the data science component fits into the overall end-to-end solution will undoubtedly help make the right design and implementation decisions.


AI Chatbots At The St. Louis Blues

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One of the most immediate ways that organizations are seeing value in artificial intelligence is in the use of chatbots and conversational interfaces, one of the seven fundamental patterns of AI. Chatbots have been in use for decades, but only recently have they had sufficient intelligence to handle conversations with a wide range of vocabulary, accents, and conversational styles. Now we have chatbots that can be developed to engage in very diverse interactions and handle many different conversational patterns. Chatbots have proven to be very valuable in many use cases ranging from customer support to conversational commerce. As a result, companies and organizations of all types are investing in chatbots and conversational systems.


Chatbot or Virtual Assistant: Knowing their Abilities to Incorporate into your Business Operations

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With the titles virtual assistants and chatbots being discussed around constantly, there has been a series of uncertainty regarding the two technologies both virtual assistants and chatbots. With a steady movement of easy to produce chatbot engines circulating the market, one needs to bear in mind that the roles or extents of both these modern technologies are quite different. For instance, one user revealed that the principal distinction is that a chatbot is mainly utilized for server or business purposes while the virtual assistants like Cortana or the more well-known technology Siri are primarily designed for users. Bots are particularly programmed for specified selective designs and they usually execute repetitive jobs. Bots cannot change responses and are quite predictable in their field of work.


How AI is transforming education and skills development 7wData

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Artificial intelligence can help us to solve some of society's most difficult challenges and create a safer, healthier and more prosperous world for all. I've already shared the exciting possibilities in the fields of healthcare and agriculture in previous posts. But there may be no area where the possibilities are more interesting – or more important – than Education and skills. From personalized learning that takes advantage of AI to adapt teaching methods and materials to the needs of individual students, to automated grading that frees teachers from the drudgery of assessing tests so they have more time to work with students, to intelligent systems that are transforming how learners find and interact with information, the opportunities to improve Education outcomes and accessibility will be truly transformational. There are many classrooms around the world where educators teach very diverse groups of students from different cultures, who speak multiple languages.


Using Conversational AI to Improve Customer Experience

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Customer experience should be top-of-mind for any customer-facing business in the digital age. But as consumers increasingly take their interactions with brands online (and into the chat channel), how is it possible to keep up with their demands while providing a level of satisfaction on-par with what they have come to expect from human interaction. In a recent report, Gartner predicts that as soon as 2020, 40% of users will primarily interact with new applications that support conversational UIs with AI. By 2022, it is further expected that 20% of all customer service will be handled by conversational agents. These numbers should send a shock up the spine of any product managers who are not already actively engaged in either implementing or, at the very least, considering rolling out a conversational AI strategy within the next six months.


How AI and ML are transforming digital marketing together

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Artificial Intelligence or AI, is having a huge say in how digital marketing is being done these days. It is the latest go-to technology for every successful and aspiring digital marketing agency. Its addition to digital marketing seems to have opened up a new dimension with business owners delivering the customer experiences of a lifetime and buyers too revelling in it. Never before has marketing interaction been so fruitful, data been so easy to analyse and product promotion been so enjoyable. With consumers getting to see their virtual selves in front of them, the consumer-seller relationship is being redefined, all thanks to the use of artificial intelligence.


Using Conversational AI to Increase Medication Adherence Groove Health

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Learn how an AI-powered medication assistant can increase the reach of healthcare professionals, drive patient engagement, and increase medication adherence in populations. Studies show that humans prefer to talk to a person about healthcare issues. So, next time someone tells you robots are soon to replace your doctor it's probably not true. However, more people are warming up to the idea of letting technology assist them in their quest for healthier, automated lives. At Groove Health, we've deployed our Conversational AI bot, Maxwell, to assist thousands of patients on their journey to a healthier life.


Could robots learn to recognise human emotions? Study says yes.

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New research has revealed there is the potential for robots to recognise human emotions. Researchers found humans could recognise excitement, sadness, aggression, and boredom from the way people moved, even if they could not see their facial expressions or hear their voice. Their findings suggest robots could learn to use the same movements, alongside facial expressions and tone of voice, to recognise human internal states, according to Warwick Business School. Dr Charlotte Edmunds, of Warwick Business School, says it raises the prospect that robots, already used to teach second languages, could recognise when students are bored, and customer service robots could identify when people feel angry or stressed. "One of the main goals in the field of human-robot interaction is to create machines that can recognise human emotions and respond accordingly," she says.


How Can Technology Help Shape Cities in the Future?

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Emerging technologies help the public sector to enhance cities by protecting data and making the information safe and secure from the cyber attacks. FREMONT, CA: Technology helps shape the future in many ways. Along with these, the government is also changing. Governments are now trying to offer secure and safe tools to make the citizens "smart." The technologies employed by the government these days create a platform for more personalized and secure interactions and automate lower ordered tasks so the citizens can rely more on different kinds of jobs.