Santa Clara based Hotify Inc, an Artificial Intelligence Platform as a Service (AI PaaS) company, announced it has joined the NVIDIA Inception program. The program is conducted by NVIDIA, a pioneer in 3D GPUs and AI Computing, to recognize exceptional startups in the Artificial Intelligence space. Hotify Inc is an Artificial Intelligence (AI) software company and is the developer of NuGene, a cognitive Automation platform which can be used to develop fast and robust Intelligence Agents (Bots) in minutes. The selection of Hotify involved multiple rounds of information exchange including telephonic interaction. "We are happy to become part of this program. Working closely with NVIDIA shall help us in building AI Platform for scale. Getting selected in this program also is a good validation of our focus, approach and offerings. We aim to gain from early developers access of NVIDIA technology, their Go to Market help and vast knowledge repository," said Chinmay Joshi, Co-Founder, VP Product & Engineering, Hotify.

DDB Mudra Group has partnered with leading Enterprise AI solution provider Hotify to enhance marketing efficacy for the businesses they manage while simultaneously increasing resource optimization. In this partnership, Hotify will enable the DDB Mudra Group to launch innovative AI-led marketing and communication products and services. By taking on the AI-first focus, the agency intends to augment its services with Artificial Intelligence and foray into AI-first products to deliver increased ROI, efficiency and predictability for their clients' digital initiatives. As partners, the DDB Mudra Group and Hotify intend to use available Big Data information, and shape it into actionable solutions that address consumer needs, with the aid of AI. The agency looks to leverage Hotify's AI expertise and platform to create AI-enabled digital solutions for its clients as well as its internal processes for enhanced delivery.

According to Pew Research Center's analysis of comScore data, at the start of 2015, 39 of the top 50 digital news websites have more traffic to their sites and associated applications coming from mobile devices than from desktop computers. This fact is self -explanatory why service providers are moving towards news app. More and more apps are being launched worldwide each one claiming to be exclusive and original. But the truth is they are not, especially news apps. With the abundance of data being generated every second, there has been an excess of information.