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Apple blocks ChatGPT-powered email app from the App Store over content rules

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Apple has blocked an email app update from entering the App Store because it includes support for ChatGPT, according to a report. While the inclusion of AI isn't strictly the issue at hand, Apple says that the email app's use of it could lead it to generate content that isn't suitable for kids. As a result, the app will need to be given a 17 age rating before it can be released into the app store. The email app, called BlueMail, currently has a 4 age rating. The WSJ (opens in new tab) reports that Apple's concerns are that the use of ChatGPT is unpredictable and that the developer of the BlueMail app would either need to remove it, change the app's age rating, or build in filters that can deal with whatever the AI spits out. "BlueMail's new AI feature uses OpenAI's latest ChatGPT chatbot to help automate the writing of emails using the contents of prior emails and calendar events," the WSJ report notes.


Apple Reins in ChatGPT-Powered Apps

WIRED

The artificial intelligence incursion has made its way to the App Store. BlueMail, an app that uses AI to write emails and manage people's calendars, was set to release an update to its service that would utilize OpenAI's popular ChatGPT engine. Apple, citing ChatGPT's ability to spew out nearly any kind of text imaginable, blocked BlueMail's updates out of concern that it could generate text that would be offensive or unfit for minors. It just stopped the app maker from publishing the update without content restriction filters. Still, BlueMail's developer has protested the move, saying Apple was stifling its innovation efforts.