If you are looking for an answer to the question What is Artificial Intelligence? and you only have a minute, then here's the definition the Association for the Advancement of Artificial Intelligence offers on its home page: "the scientific understanding of the mechanisms underlying thought and intelligent behavior and their embodiment in machines."
However, if you are fortunate enough to have more than a minute, then please get ready to embark upon an exciting journey exploring AI (but beware, it could last a lifetime) …
When most people think of the connection between technology and jobs, they think of robots and automation taking over relatively unskilled jobs like factory work. And thus, the biggest toll from these technological advances would be on already hard-hit manufacturing regions of the Rust Belt. But a new wave of developments in artificial intelligence may have a greater effect on high-skilled jobs and high-tech knowledge regions. The study by Mark Muro, Jacob Whiton, and Robert Maxim takes a close look at the potential of artificial intelligence--or AI--to automate tasks that until now have required human intelligence and decision-making. As they put it: "Unlike robotics (associated with the factory floor) and computers (associated with routine office activities), AI has a distinctly white-collar bent."
The world of genomics has made abrupt strides in the past several years, with the first CRISPR-edited babies being born just a few weeks ago. Using advanced CRISPR technology, Scientist Jiankui He'announced that twin girls with an edited gene that reduces the risk of contracting HIV "came crying into this world as healthy as any other babies a few weeks ago."' The announcement was met with great backlash, sparking'outrage from many researchers and ethicists who say implanting edited embryos to create babies is premature and exposes the children to unnecessary health risks. Opponents also fear the creation of "designer babies," children edited to enhance their intelligence, athleticism or other traits.' CRISPR technology is used in editing human genomes.
Clearview AI, a facial recognition company has sparked privacy concerns surfacing from data stolen - which included its entire list of customers, the number of searches those customers have made – and how many accounts each customer had set up. Clearview's clients are mostly law enforcement agencies, with police departments in Toronto, Atlanta and Florida – all using the technology. During Season Four of the Chris Collins Show – CEO Roland Memesevic from A.I. company – 21 Billion Neurons – addressed whether the government should regulate artificial intelligence: "Yeah, I think that we should all be open to everything and have a very open debate about how we're going to make sure that this is going to be used in a good way... And just running around fixing things in hindsight isn't going to work. I think that it's important that politics and the tech companies get together and figure this out jointly because often – I don't know – there's been backlash from Facebook in hindsight and there's going to be more backlash. It's like we're trying to patch things and other things pop up over here becoming another issue."
The potential for AI and automation are huge; McKinsey forecasts that the potential economic impact of automating knowledge work could be between $5.2 trillion and $6.7 trillion by 2025. And as we move into the new year, AI will continue to evolve beyond chatbots to something more akin to a digital colleague. While Alexa, Siri and their ilk might seem like modern-day inventions, the concept of the chatbot has actually been around since the 1960s with the creation of ELIZA by MIT professor Joseph Weizenbaum. Of course, ELIZA was fairly simple by today's standards. And in light of what is possible today, Star Trek's talking computer revealed the stunningly prescience of the series' creator.
How culturally relevant is your marketing – and particularly your advertising video content? Demographic change, socio-political division and social media are amplifying polarization, making it critically important for brands to understand and authentically connect with diverse consumers – or lose significant share. Many brands are still struggling to understand what resonates and what doesn't with key segments of the population, particularly when they are looking to reach people of color and younger generations. Brands that truly understand and stand (in an authentic way) with their audiences' cultural values and identity are winning at marketing. Those that don't understand or ignore them are being left behind – ignored by consumers at best or being brutally called out on social media at worst.
Social robots living and working with humans must be able to navigate environments never designed for use by robots. Arms and hands are a vital tool for robots to manipulate common everyday objects, like door handles, pens, keyboards, or switches, not to mention giving humans handshakes or high-fives! Hands are also an essential means of communicating between people. They can be used as nonverbal shortcuts, like giving a thumbs up, or as a means to express a variety of different emotions. By having a human-like hand design, social robots can take advantage of these many nonverbal cues humans use to communicate.
Humans are good at a lot of things, but when it comes to assessing risk in the modern world we have some serious limitations. It's not uncommon to be plagued with fear and anxiety while flying, for example, but the same people who quake at the thought of trusting their life to an airliner will often treat the far more dangerous task of driving with baffling nonchalance. It should be no surprise then, that people are also wildly off the mark when it comes to assessing the risks presented by public road testing of autonomous vehicles. This misperception of risk is dramatically illustrated in a recent story by Washington Post reporter Faiz Siddiqui, which uncovers a kind of NIMBY (Not In My Back Yard) backlash against AVs in the heart of Silicon Valley. Siddiqui spoke with a number of Valley residents, most of whom work in the tech sector and believe in the long term potential of self-driving cars, who object to being what one terms "the guinea pig" for this new technology.
Demi Lovato deactivates her Twitter account after getting backlash for mocking 21 Savage following his ICE arrest. Demi Lovato is apologizing after some characterized her recent trip to Israel, during which she was baptized in the Jordan River, as a political statement. Lovato, 27, traveled to the Middle East after she "accepted a free trip to Israel in exchange for a few [social media] posts." But her trip apparently sparked backlash, as the singer saw the need to explain the reasoning for her experience in a follow-up Instagram Story. "I'm extremely frustrated," she wrote.
What began as a way to increase public safety has turned into a civil rights concern. Some residents of San Diego, California are demanding the removal of some 4,000 'Smart Streetlights' which they claim are an invasion of privacy. The devices use sensor nodes to gather a range of information, such as weather and parking counts, but also uses facial recognition technology to count pedestrians. Some residents of San Diego, CA are demanding the removal of some 4,000 'Smart Streetlights' which they claim are an invasion of privacy. The San Diego City Council approved the installation of the Smart StreetLights in December 2016 - and now approximately 4,200 are in place.
I started writing a couple of years ago about the growing challenge marketers face in a polarized, politicized society: whether and how to meet consumers' expectations that they wade into the big social issues of the day. At the time, I knew it was a critical issue but I thought there was a good chance that it represented a moment in time that might pass relatively quickly. The pressure on brands to engage in the world around them has only grown over the past two years. Immigration, gay rights, race relations, gender disparities are only a few of the issues that have drawn brands--eagerly and reluctantly--into the swirl of controversy. CMOs must now wrestle with the dilemma of how to be relevant while managing the risk of blowback from those that don't agree with whatever position they've adopted--a certainty given the diverse and energized marketplace.