Denmark Seeks to Give People Copyright to Their Own Features in Effort to Combat AI Deepfakes

The Danish government revealed Thursday that a broad coalition of legislators are working on a bill that would make deepfakes illegal to share and put legal protections in place to prevent AI material depicting a person from being disseminated without their consent. "In the bill we agree and are sending an unequivocal message that everybody has the right to their own body, their own voice and their own facial features, which is apparently not how the current law is protecting people against generative AI," Danish culture minister, Jakob Engel-Schmidt, told The Guardian. The Danish department of culture will submit a proposed amendment for consultation this summer. The bill, if enacted, would issue "severe fines" for online platforms that do not abide by the new law. The Danish government said that parodies and satire would not be affected by the proposed amendment.