Jobs of The Future – Artificial Intelligence: The Next Trend in Marketing and Communications?

Is voice technology going to become the next big opportunity for brands to engage with consumers? As we enter an era where voice assistants are becoming more popular (Amazon Alexa, Google Home, Apple HomePod, among others), new doors open for marketing and communications professionals. Experts say voice assistants can become the first interactive tool at home that provides brands the capability to dynamically offer up ads in the future that could be user controlled. In this interactive Master Class, we will understand voice technology as part of artificial intelligence, discuss real business examples, and conclude with a discussion on the future of this technology and the marketing field as we know it.