Can You Use AI-Generated Art in Your Digital Marketing and Content Efforts?

By now, you've likely tried out one of the new AI-based image generation tools, which'sample' a range of image repository websites and online references to create all new visuals based on text prompts. DALL·E is the most well-known of these new apps, while Midjourney has also become popular in recent months, enabling users to create some startling visual artworks, with virtually no effort at all. Right now, it seems that you can – though there are some provisos to consider. "Subject to your compliance with these terms and our Content Policy, you may use Generations for any legal purpose, including for commercial use. This means you may sell your rights to the Generations you create, incorporate them into works such as books, websites, and presentations, and otherwise commercialize them."