Chatbots and Social Media: New Research : Social Media Examiner

Are you considering including chatbots in your marketing and customer support? Wondering how consumers are responding to chatbots? In this article, you'll discover new research that shares consumer reactions to chatbots and the issues businesses should address before integrating chatbots. According to a recent study by technology company Retale, 58% of the 500 Millennials surveyed have used chatbots. Of the 42% of respondents who had not used them, 53% were interested in using them, 26% had no interest in using them, and 20% were neutral.