Making AI More Accessible

According to McKinsey, a lack of understanding of and strategy for AI is still the greatest barrier to its adoption in most organizations. People still often think about AI as science fiction, not as a tool that they can use to drive growth. Other organizations fear that leveraging their data more effectively would require data practices likely to turn consumers off. The lack of general understanding and accessibility holds the field back and hurts many businesses that could benefit from more strategic deployment of AI. It's a shame because AI can help businesses better meet evolving customer demands, especially when it comes to things that can make brands competitive in even the most difficult industries, like better customization and more personalized and efficient service.