Apple Card Gender Bias? It Didn't Have to Be That Way. - Enova Decisions

If you think smart world-class companies don't face challenges when using machine learning to automate credit decisions, just ask Apple and Goldman Sachs. Based on a flurry of angry tweets and high-profile accusations, the New York Department of Financial Services launched an investigation into potential gender discrimination by algorithms that evaluate Apple Card applicants. Whether real or perceived, gender bias can damage the reputation of tech darlings like Apple, even if their credit decisioning process is wholly managed by someone else -- in this case, Goldman. It doesn't help when one of the accusers is a former Apple co-founder. Enova Decisions understands how to build accurate credit models -- without bias.