If Your Aren't Using AI In Your Marketing Strategy You're WAY Behind The Curve

Everyone has their own definition of what Artificial Intelligence is. In its most basic form, AI is simply our attempt to replicate human intelligence in machines. We program computers to play chess and drive cars, and not at the same level as humans, but better. Although we think of AI as something that only scientists at MIT have access to, it is actually something that is being integrated into businesses all over. Whether it is to analyze consumer trends, predict future demand, recommend personalized content or power customer chatbots, there is an AI solution for it all.