Why Would You Want to Switch to YouTube Music?

After repeatedly failing to gain traction in the music streaming space, Google's latest attempt is finally here. YouTube Music, first reported last month, is set to launch Tuesday and replace Google Play Music as the company's music subscription service. Some of its features might look awfully familiar to users of Spotify or Apple Music. YouTube Music, for example, borrows its pricing model from Spotify with a free tier to attract new potential subscribers to the platform and a $9.99 per month paid tier that offers ad-free listening, music downloads, and the ability to play music in the background on your mobile device. While both Spotify and Apple Music aim to intelligently learn from your listening habits to recommend songs you'll also like, Google takes this a step further.