How AI-supported Content Generation is Flipping the Script on Content Marketing - okwrite

With the range of technology that marketers can use for both content marketing and generating new content ideas, it's no surprise that content generation itself can and would benefit from the use of Artificial Intelligence (AI). At okwrite, we engage the support of an AI-powered brand to guide our content creation. But there are additional technologies that use AI to actually write the content. This kind of technology for content marketers is still in its infancy and it has been interesting as a company to witness its evolutions. Considering the importance of creating original content, we thought it would be best to create a piece that takes a dive into content generation and AI.