Artificial Intelligence Marketing - SiteProNews

Today, artificial intelligence (AI) does not only apply to science fiction stories and robotics. Rapid developments in technology and marketing, as well as a broader cultural and historical proclivity toward speed and automation, demonstrate that AI has become a staple of everyday life and will only continue to become more prevalent. Consider the technology already characterizing eCommerce, enhanced user experiences, and self-checkout registers. AI has already been implemented into every one of these areas, maximizing efficiency on the part of the business and convenience on part of the customer. As Business Insider pointed out in a 2016 article, more than 85 percent of all customer interactions will be regulated without humans by 2020.