Three reasons you should be working with AI right now

Artificial Intelligence (AI) is a hot topic, fuelled by growing media interest and numerous investments made by big technology firms. AI is already being used in everyday life with applications including spam filters and speech recognition technologies, such as Siri and the Netflix recommendation engine. But in a business context how useful and practical is AI and is it something your business should consider? With the dawn of the information age, the effectiveness of customer engagement and services provided can damage an organisation or raise it from obscurity. The pivotal role that technology plays in this area cannot be understated.