New Tobii products could make eye tracking a bigger part of scientific research

The new Tobii Pro Spectrum is eye-tracking hardware that sits below a screen or real-world stimuli. Innovations in eye tracking technology have had clear commercial applications, unlocking possibilities in virtual reality, advancing sophisticated market research and even empowering people with disabilities to control their devices with their eyes. The technology's applications in more basic scientific research have been just as impactful: It helps, for instance, psychologists working on detecting signs of autism and neuroscientists studying the effects of treatments on Parkinson's disease. Swedish eye-tracking company Tobii Group has had a hand in developing just about all of these applications through its different divisions. On Thursday, Tobii Pro, the research-focused arm of the company, is rolling out new hardware and software products that have the potential to put eye-tracking technology in the hands of more scientific researchers.