Humans are willing to trust chatbots with some of their most sensitive information

A study has found that people are inclined to trust chatbots with sensitive information and that they are open to receiving advice from these AI services. The "Humanity in the Machine" report --published by media agency Mindshare UK on Thursday -- urges brands to engage with customers through chatbots, which can be defined as artificial intelligence programmes that conduct conversations with humans through chat interfaces. In conjunction with Goldsmiths University and experts at the likes of IBM, Mindshare UK observed how consumers use chatbots when making a banking transaction. It also surveyed 1,000 UK smartphone users aged 18-65 on their attitudes towards chatbots. The study found that 63% of people would consider messaging an online chatbot to get in touch with a business or brand.