How Travel Brands Are Using New Tech Hotel Business

AUSTIN, TX--As indicators prove the economy is getting stronger and consumers place a greater emphasis on experiences rather than products, there's a demand for travel. "In addition to strong economic variables and confident consumers with additional disposable incomes, consumer expectations play a major role in this summer's record-breaking travel season," said Noreen Henry, CEO of WayBlazer, a B2B travel technology company. The hotel industry is adopting advancements in technology that offer travelers convenience, ease of travel and digital access to the experiences they crave. "As brands within the travel space begin to adopt new technology, consumers are becoming much more likely to book trips. Consumers want convenience and personalization, and brands are meeting these demands through innovation," said Henry.