AI Deconstructs Phone Sales Pitches Sales

SaaS solutions firm Gong last week released the findings of a study on sales phone conversations, including an analysis of gender speaking patterns. Women delivered slightly longer sales monologues, averaging about 9-12 seconds longer than those their male counterparts gave, but men generally spoke faster, the study found. Men tended to speak at a faster pace, averaging about 2.88 words per second compared to the average 2.79 seconds for women, the study found. Men also paused longer -- averaging about 1.5 seconds compared to women's 1.3 seconds. Women had a higher degree of success in progressing deals, with a 54 percent probability of reaching the next milestone, while men registered a 49 percent probability, the data indicated.