Trends in Retail: From AI to Coupon Codes

With the advent of machine learning and Artificial Intelligence (AI), how companies conduct business has changed considerably. Such changes have been fueled even further by the conditions of the pandemic lockdowns. Technology has significantly improved system efficiencies and made running a business more cost and time-effective. Advancements in technology have enabled business owners to analyze market opportunities better, automate labor-intensive and time-consuming tasks, and thus improve sales. The retail industry is one of the most significantly influenced sectors when it comes to AI.