CI Top Broker Feature: Surex Direct Spearheads AI & Machine Learning Charge

Surex Direct, Canada's fastest growing online insurance brokerage, continues to propel the artificial intelligence and machine learning movement – from a broker's perspective – as evident by their latest feature in CI Top Broker magazine. Already incorporating AI to automate and optimize billing processes, Surex Direct is focused on researching and developing AI and machine learning processes in-house. ''We take pride in being a trailblazer in the online insurance space,'' Lance Miller, CEO of Surex Direct, said. Aside from the development and deployment of AI, Surex Direct plans to license products, allowing other brokerages to increase their efficiencies. ''We're fully invested in the AI and machine learning movement,'' Matthew Alston, COO of Surex Direct, said.