Tinder Is Big in India---at Least With Men

Yet like a handful of local dating apps in this traditionally conservative country, Tinder's biggest challenge appears to be getting enough women to sign on. In many parts of India, arranged marriages--as opposed to what Indians call "love marriages"--remain the norm, and dating in any form still carries a stigma, particularly for women. Indian women who have dabbled with dating apps complain they get overwhelmed by all the attention that comes with the surplus of men. "The barrage of messages that hits your inbox is like a swarm of locusts," said Anushree Majumdar, age 33, in Mumbai. She uses dating apps only occasionally, she said, and can understand why women are intimidated by them.