The End of Marketing as We Know It

Artificial Intelligence (AI) and machine learning will improve sales and marketing by enabling processes and communication without continuous direction. The addition of voice-first systems could eliminate much of the power of'push marketing'. Subscribe to The Financial Brand via email for FREE!Marketing and advertising have been around since the dawn of the Sumerian culture over 6,000 years ago. Marketing methods will be fundamentally altered with the rise of artificial intelligence, chatbots and the emergence of voice-first communication systems. Cloud computing provides an exponential increase in processing power, while advanced analytics has provided new ways to move from data to insight.