Is this the creepiest use of facial recognition tech yet?

Welcome to the future, where you can face search for a live sex webcam performer and be served real-life humans to your telescreen who vaguely resemble the object of your desire within, well, hours depending on how busy the site's servers are. On a'normal' day the wait time is, presumably, more likely to be minutes.) The Belgian company behind the live sex search site is not disclosing which tech giant's algorithms it is using to power the face search feature, given the adult use-case and the latter's evident lack of desire to be associated with porn. But TechCrunch understands the API in question belongs to Microsoft -- namely its Cognitive Services (née Project Oxford) visual image recognition APIs, and specifically its Face API which lets developers add the ability to detect human faces and compare similar ones, organize people into groups according to visual similarity, and identify previously tagged people in images. So, yes, if you build a facial recognition API the porn use-cases will come… Hey there, Developers!