Using AI to become zero waste

The Iberostar Group has announced its ambitious plan to install artificial intelligence in its more than 100 hotels globally to become zero waste, reduce food waste and save more than 1,600 tons of food in the first year. This commitment by the company will become a reality thanks to an innovative system, based on technology from the Winnow company, which will contribute to ending food waste and bringing the company closer to its goal of being free of waste sent to landfill by 2025. The Iberostar Group committed itself to this zero-waste objective in 2020 with its own 2030 Agenda, which also includes being carbon neutral by 2030. According to Sabina Fluxá, Vice-Chairman & CEO of Iberostar Group, "Reducing food waste is key to meeting our 2030 Agenda goals. The value of food cannot be underestimated, and, at Iberostar, we want to ensure it is not wasted. In addition to training our employees to address food waste, we have put in place this innovative system to reduce the amount of waste we produce without affecting the guest experience. We are convinced the use of state-of-the-art technology, training, and innovation dedicated to removing food waste will help us reduce climate impacts, achieve our goals, and contribute to broader global goals that benefit the planet."