Omnichannel + Voice Commerce = The Perfect Reopening Strategy -- Jetson - Grow with Voice Commerce

As we progress from "the new normal" to "the next normal," businesses are working hard to revise their marketing strategy and develop an omnichannel presence to improve sales in the brave new world of e-commerce. Read on to learn everything you ever wanted to know (and then some) about omnichannel, including what it is, how to build yours with voice commerce, and how to use it to maximize reach and fulfill consumer needs. Recently, Forrester hosted the Engage Digital conference, a virtual adaptation of its annual user event. According to Brendan Witcher, Principal Analyst for Digital Business Strategy, "the next normal" will "involve advances in omnichannel." During his presentation, Witcher noted that it will be necessary for retailers to switch gears to be prepared for the next phase of e-commerce.