Explaining AI for Commerce

Omer Artun is founder and CEO of AgilOne, the B2C customer data platform. He also has a deep background in the academic foundations of AI: specifically, a doctorate in physics and computational neuroscience from Brown University. He's also author of an alead-of-the-game look at predictive marketing, published by Wiley in 2015. Who better to lay out for us the ways AI and machine learning can be applied in the worlds of marketing and commerce? "I have a PhD in machine learning from back in the old days," Artun told me.